Product Marketing Manager at Salesforce. Email me at dmbaker412@gmail.com.
Marketing's Artificial Intelligence Revolution Is Here
Artificial intelligence has the potential to be more disruptive than the internet. Should marketing leaders panic or celebrate?
Inside The Washington Post's Quest to Fix Ad Tech
Tired of waiting for ad tech to solve its problems, The Washington Post is building its own solutions—and it's using Facebook and Google as inspiration.
Why Martech Companies Should Be Terrified of Facebook, Google, and Amazon
In ad tech, there’s Facebook and Google, and then there’s everyone else. Could the same thing happen to martech?
The Contently Interview: Scott Brinker on the Pitfalls and Promise of Martech
"Few things in marketing are about achieving perfection. They're largely about doing a better job than your competitors."
Why Companies Are Failing to Grasp the Digital Customer Experience
Executives and customers are not seeing eye to eye.
Is the Maple Leafs' Rookie Class the Best Ever? - WSJ
It’s been 87 years since an NHL team had a group of rookies on par with Toronto’s.
Understanding the Artificial Intelligence Hype Cycle, in 5 Stats
AI is the next major step in computing, and it’s hard to imagine what industry it won’t impact.
Media 2020: The Marketer's Guide to the Present and Future of the Internet
My 5,000+ word eBook on the present and future of digital content.
Who Will Win the War for TV Ad Dollars?
2016 is the year TV started dying. Now, a war is raging to see who can win the lucrative budgets of TV advertising spend.
How to Become a Marketing Guru, in 8 Steps
First thing's first: Get a goofy hairstyle.
Glenn Greenwald Talks Freelancing and the Future of Investigative Journalism
"Never let anybody interfere with the things you want to do and say. That's the number one rule for everything."
Facebook May Have Just Ushered in a New Era for Mobile Video
Facebook is undermining its revenue model with its new approach to video, but it could pay off in the long run.
DJ Khaled and the FTC's Snapchat Problem
Snapchat celebrities are making undisclosed paid endorsements. Even more than on other platforms, policing them is a major challenge.
Under the Influence
Influencer marketing is more popular than ever, but it has a serious disclosure problem.
Enough with the post-apocalypse. What about the pre-apocalypse?
A lot of games are about saving the world, but Eco might actually do it.